Craft & Slate Creative Agency
Masters of Brand Storytelling
Craft & Slate is a premium creative agency specializing in brand development, strategy, design, and marketing. We craft compelling brand narratives that engage relevant audiences to drive business success. 10 people in their team
Speaks English
9 projects in their portfolioWorks remotely across the globe
Sortlist member since 2024
Founded in 2021
5/5
Services
14 services offered by Craft & Slate Creative Agency
Description 1. Discovery & Research:
We start by understanding your business, market, and audience to identify opportunities.
2. Strategy Development:
We craft a brand strategy that aligns with your goals, including positioning, mission, and values.
3. Visual Identity:
We design a compelling visual identity, including logo and brand guidelines.
4. Messaging & Voice:
We develop a clear and consistent brand voice to connect with your audience.
5. Implementation & Launch:
We help roll out your brand across all platforms, ensuring a seamless launch.
6. Monitoring & Refinement:
We continuously monitor and refine your brand to keep it relevant and effective.Skills in Branding & Positioning (37) Brand StorytellingMessagingTarget Market DefinitionB2B PositioningBrand Book DesignBranding Graphic DesignGlobal BrandingCompany BrandingLogo BrandingBrand Guidelines+27Works in Branding & Positioning (5) Clients in Branding & Positioning (5) Offplan AgencyReal Estate | regionalKijiji-AfrikaNon-profit | internationalMontepolinoTravel & Leisure | internationalN Ngcobo Attorneys IncorporatedLegal Services | national
Learn more about Branding & PositioningDescription 1. Discovery & Strategy:
We begin by understanding your brand, goals, and audience to develop a targeted PR strategy.
2. Media Outreach:
We identify key media outlets and influencers, crafting compelling pitches to secure coverage and build relationships.
3. Content Creation:
We create press releases, articles, and media kits that tell your brand story and highlight your key messages.
4. Event & Campaign Management:
We plan and execute PR events and campaigns that generate buzz and enhance your brand’s visibility.
5. Monitoring & Crisis Management:
We monitor media coverage and manage any crises swiftly, protecting your brand’s reputation.
6. Reporting & Analysis:
We provide detailed reports on PR outcomes, offering insights to refine your strategy and maximize future impact.Skills in Public Relations (PR) (9) Public RelationsPROnline PRpublic communicationPR CampaignsPress KitDigital Public RelationsOnline Public RelationsPublic Affairs
Learn more about Public Relations (PR)Description 1. Audience Research:
We start by identifying your target audience and understanding their online behavior to tailor your ad campaigns.
2. Strategy Development:
We create a digital advertising strategy focused on your goals, selecting the most effective platforms and ad types.
3. Ad Creation:
We design eye-catching, high-impact ads that resonate with your audience and drive engagement.
4. Campaign Launch:
We launch your ads across selected platforms, ensuring optimal timing and placement for maximum reach.
5. Monitoring & Optimization:
We continuously track ad performance, making real-time adjustments to improve results and ROI.
6. Reporting & Insights:
We provide detailed reports with actionable insights, helping you understand the impact of your ad campaigns and guiding future strategies.Skills in Digital Strategy (10) Search Engine MarketingGoogle AdvertisingDigital AdvertisingInbound MarketingDigital AdTraffic AcquisitionDigital InnovationDigital Marketing StrategyTraffic GenerationDigital CampaignWorks in Digital Strategy (3) Clients in Digital Strategy (3) Offplan AgencyReal Estate | regionalN Ngcobo Attorneys IncorporatedLegal Services | nationalLuxostayTravel & Leisure | international
Learn more about Digital StrategyDescription 1. Discovery & Planning:
We begin by understanding your business goals, target audience, and functional needs to create a clear project roadmap.
2. UX/UI Design:
We design user-friendly, visually appealing interfaces that offer a seamless experience, keeping your brand identity at the forefront.
3. Content Strategy:
We develop a content plan that effectively communicates your message, enhancing user engagement and SEO.
4. Development with Wix Studio:
As Wix Studio Legends, we leverage our elite status to build your website using the most advanced features Wix offers. This ensures a high-performing, responsive site that is tailored to your specific needs.
5. Testing & Quality Assurance:
We rigorously test your website across browsers and devices, ensuring a flawless user experience before launch.
6. Launch & Ongoing Support:
We launch your website and provide continuous support, including updates, maintenance, and performance monitoring, ensuring long-term success on the Wix platform.Skills in Website Creation (25) Sitemap GenerationWebsite MaintenanceBack-End DevelopmentMultilingual WebsiteFront End DevelopmentCustom WebsiteWebsite OptimizationSmall Business Web DesignBlog CreationEcommerce Website Design+15Works in Website Creation (8) Reviews in Website Creation (2) Achilles SsekibaamuOsagie OkoruwaClients in Website Creation (8) N Ngcobo Attorneys IncorporatedLegal Services | nationalLifelong Learning PlatformNon-profit | internationalhttps://www.harambeefoundationca.org/Non-profit | internationalKijiji-AfrikaNon-profit | international
Learn more about Website CreationDescription 1. Discovery & Briefing:
We start by understanding your design needs, objectives, and brand identity to craft tailored visual solutions.
2. Concept Development:
We brainstorm and create initial design concepts that align with your brand and project goals.
3. Design Creation:
We develop the chosen concept into polished designs, whether it's for print, digital, or branding materials.
4. Feedback & Revisions:
We collaborate closely with you to refine the designs based on your feedback until they perfectly meet your expectations.
5. Finalization & Delivery:
We finalize the designs and deliver them in all necessary formats, ready for implementation across your platforms.
6. Ongoing Support:
We offer continued support to ensure your designs stay consistent and impactful as your brand evolves.Skills in Graphic Design (14) Powerpoint Presentation DesignDigital DesignLogo DesignCreative DesignLogo DevelopmentCorporate DesignPitch Deck DesignCanvas DesignMockup DesignLayout Design+4Works in Graphic Design (7) Clients in Graphic Design (7) LuxostayTravel & Leisure | internationalN Ngcobo Attorneys IncorporatedLegal Services | nationalMontepolinoTravel & Leisure | internationalLifelong Learning PlatformNon-profit | international
Learn more about Graphic DesignDescription 1. Audience Research:
We start by analyzing your target audience and understanding which social platforms they engage with most.
2. Strategy Development:
We create a customized social media strategy that aligns with your brand’s goals, focusing on content themes, posting schedules, and engagement tactics.
3. Content Creation:
We develop engaging, shareable content, including visuals, videos, and copy, tailored to each platform.
4. Community Management:
We actively manage your social media accounts, responding to comments, fostering engagement, and building a loyal community.
5. Monitoring & Optimization:
We track performance metrics, making data-driven adjustments to improve reach, engagement, and conversion rates.
6. Reporting & Growth:
We provide regular reports with insights into social media performance, helping to guide future strategies and drive continuous growth.Skills in Social Media (17) Social Media StrategyNews Feed ManagementReddit MarketingLinkedIn MarketingLinkedIn StrategySocial MarketingTwitter MarketingSM AnalyticsInstagram MarketingSocial Media Marketing+7Works in Social Media (2) Clients in Social Media (2) Offplan AgencyReal Estate | regionalLuxostayTravel & Leisure | international
Learn more about Social MediaDescription 1. Discovery & Analysis:
We begin by analyzing your market, competition, and target audience to identify key opportunities.
2. Strategy Development:
We create a tailored marketing strategy, focusing on channels and tactics that align with your business goals.
3. Content Creation:
We develop engaging content that resonates with your audience, including blogs, social media posts, and more.
4. Campaign Execution:
We execute marketing campaigns across multiple channels, ensuring consistent messaging and brand alignment.
5. Monitoring & Optimization:
We continuously track performance, making data-driven adjustments to maximize your marketing ROI.
6. Reporting & Refinement:
We provide detailed reports and refine strategies to keep your marketing efforts effective and aligned with your goals.Skills in Marketing (21) Marketing ResearchInteractive MarketingMarketing StrategyInternational MarketingBuzz MarketingMarketing ServicesMarketing MixPromotional MarketingB2C MarketingMarketing Development+11Review in Marketing (1) Njabulo Ngcobo
Learn more about MarketingDescription Strategic Planning:
Content Audit: Conduct a thorough review of your existing content to identify strengths, gaps, and opportunities for improvement.
Goal Setting: Define clear content goals aligned with your business objectives, such as increasing brand awareness, driving traffic, or generating leads.
Audience Analysis:
Buyer Personas: Develop detailed buyer personas to understand your target audience’s needs, preferences, and pain points.
Audience Research: Perform in-depth research to gain insights into your audience’s behavior, interests, and content consumption patterns.
Content Creation:
Content Planning: Create a content calendar to schedule and organize content production and distribution.
Content Development: Develop high-quality, engaging content tailored to your audience’s needs and aligned with your brand’s voice and messaging.
Content Distribution:
Channel Strategy: Identify and utilize the most effective channels for distributing your content, including social media, email, and your website.
Content Promotion: Implement strategies to promote your content and maximize its reach and impact.
SEO & Optimization:
Keyword Research: Conduct keyword research to optimize your content for search engines and improve its visibility.
On-Page Optimization: Ensure that your content is optimized for on-page SEO factors, including meta tags, headings, and internal linking.
Performance Tracking & Analysis:
Metrics & KPIs: Define key performance indicators (KPIs) to measure the success of your content strategy.
Analytics: Monitor and analyze content performance using data and analytics tools to identify trends, insights, and areas for improvement.
Content Governance:
Content Guidelines: Develop content guidelines and standards to ensure consistency and quality across all content.
Workflow Management: Implement processes and tools for efficient content creation, review, and approval.Skills in Content Strategy (7) Specification WritingShareable ContentSocial Content StrategyBlogging StrategyContent AdvertisingTarget Audience DefinitionStorytellingWorks in Content Strategy (3) Clients in Content Strategy (3) Offplan AgencyReal Estate | regionalKijiji-AfrikaNon-profit | internationalLuxostayTravel & Leisure | international
Learn more about Content StrategyDescription Website Copywriting:
Homepage & Landing Pages: Create impactful and engaging content for your homepage and landing pages to captivate visitors and drive conversions.
Service & Product Descriptions: Develop clear, concise, and persuasive descriptions that highlight the benefits and features of your products and services.
Marketing Materials:
Brochures & Flyers: Craft persuasive and informative content for brochures and flyers to effectively communicate your brand’s value proposition.
Email Campaigns: Write compelling email content that captures attention, drives engagement, and encourages action.
Content Creation:
Blog Posts: Develop informative and engaging blog posts that provide value to your audience and enhance your brand’s authority.
Social Media Content: Create captivating social media posts that resonate with your audience and drive interaction.
Advertising Copy:
Ad Campaigns: Write persuasive ad copy for online and offline advertising campaigns, including digital ads, print ads, and more.
Taglines & Slogans: Craft memorable and impactful taglines and slogans that effectively convey your brand’s message.
SEO Copywriting:
Keyword Optimization: Incorporate relevant keywords seamlessly into your content to improve search engine rankings and drive organic traffic.
On-Page SEO: Optimize content for on-page SEO factors, including meta descriptions, headers, and internal linking.
Technical Writing:
User Manuals & Guides: Develop clear and concise technical documents, user manuals, and guides to assist users and provide valuable information.
Product Documentation: Create detailed and accurate product documentation to support your customers and internal teams.Skills in Copywriting (4) Digital CopywritingContent WritingContent EditionOnline ContentWorks in Copywriting (3) Clients in Copywriting (3) Offplan AgencyReal Estate | regionalLuxostayTravel & Leisure | internationalN Ngcobo Attorneys IncorporatedLegal Services | national
Learn more about CopywritingDescription Strategy Development:
Campaign Planning: Develop a tailored email marketing strategy that aligns with your business goals and target audience.
Segmentation: Create detailed customer segments to deliver personalized and relevant content to each audience group.
Content Creation:
Email Design: Craft visually appealing and responsive email templates that capture attention and encourage action.
Copywriting: Develop compelling and persuasive email content that resonates with your audience and drives conversions.
Automation:
Automated Workflows: Set up automated email sequences for onboarding, nurturing, and re-engagement to streamline your communication efforts.
Trigger-Based Emails: Implement trigger-based email campaigns to respond to user behaviors and interactions in real time.
List Management:
Subscriber Growth: Implement strategies to grow and maintain a healthy email subscriber list.
Data Cleaning: Regularly clean and update your email list to ensure high deliverability and engagement rates.
Campaign Execution:
Scheduling: Plan and schedule email campaigns to maximize reach and impact.
Testing: Conduct A/B testing to optimize subject lines, content, and design for better performance.
Analytics & Reporting:
Performance Tracking: Monitor key metrics such as open rates, click-through rates, and conversions to assess campaign effectiveness.
Insightful Reporting: Provide detailed reports with actionable insights to guide future email marketing efforts and improve results.Skills in Email Marketing (12) MailchimpEmail Template DesignHubSpot EmailEmailingNewsletterBulk EmailEmail CopywritingOutbound MailingDirect MailingEmail Marketing Campaign+2Work in Email Marketing (1) Client in Email Marketing (1) Offplan AgencyReal Estate | regional
Learn more about Email Marketing
Team
10 members in Craft & Slate Creative Agency's team
StoryWe aspire to be the foremost creative agency recognized for transforming brands into iconic market leaders. We envision a world where our innovative designs and strategic insights enable businesses to tell their unique stories and achieve extraordinary growth.
Awards
Craft & Slate Creative Agency was awarded 0 times
Reviews
3 reviews for Craft & Slate Creative Agency
5/5
(3 reviews)
NN
Njabulo NgcoboCEO at N Ngcobo Attorneys INC
ServiceMarketing
Team1 - 10
What was the objective behind your collaboration?Craft slate helped our business with their marketing.
What did you enjoy the most during your collaboration?Having recently enlisted the services of Slate and Crate, I can say that our company has greatly benefitted from their marketing services. We have seen an uptake in our cold calling responses. Even engagement in our website and socials has been marked by a sharp rise. We are pleased to recommend them to any person or company who would wish to work with them.
Are there any areas for improvements?So far their service was par excellent.
Njabulo Ngcobo recommends this agency
AS
Achilles SsekibaamuExecutive Director at Happy Care Foundation
ServiceWebsite Creation
What was the objective behind your collaboration?The agency helped us build a website for our non profit
What did you enjoy the most during your collaboration?Feedback and communication from the team was always timely.
Are there any areas for improvements?No
Achilles Ssekibaamu recommends this agency
OO
Osagie OkoruwaDirector at The Innocent Convicts
ServiceWebsite Creation
SectorNon-profit
Team11 - 50
The Team at Craft & Slate Creative are amazing to work with and they are highly talented professionals. They created a unique, appealing and exceptional logo and branding at no cost to The Innocent Convicts organization. Their services are top-notch and they are very passionate about our Cause. Would highly recommend them. Thank you so much!
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Contact
Contact details of Craft & Slate Creative Agency
Details
- Headquarter321-323 High Rd, Dagenham, Romford RM6 6AX, United Kingdom
- 44 Brackenhill Rd, Waterfall, 3652, South Africa
