Pink Orange Education Marketing Agency
The only education marketing partner your institution will ever need.
Hello, we’re Pink Orange. We help education providers attract the right students, increase enrolments, and build stronger connections with your community through expertly crafted marketing strategies. At Pink Orange, we understand that each institution is unique, which is why we tailor our omni-channel marketing services to meet your specific goals. From schools and universities to education providers in various sectors—we’re here to help your institution stand out in a competitive landscape. What’s our focus? Ensuring your institution’s marketing efforts hit the mark, whether it’s increasing enrolments, raising brand awareness, or deepening engagement with prospective students and parents. How do we do it? The Pink Orange way. From developing strategic student recruitment marketing plans and producing compelling content to optimising your digital presence through SEO, paid advertising, and social media campaigns, we create a comprehensive marketing approach that’s designed to deliver results. With a full suite of education marketing services, we ensure that every aspect of your institution’s growth is supported by data-driven insights and creativity that works. 15 personas en su equipo
Habla Inglés
5 proyectos en su portfolioMiembro de Sortlist desde 2024
Fundado en 2019
6 premios recibidos5/5
Servicios
23 servicios ofrecidos por Pink Orange Education Marketing Agency
Descripción We empower educational institutions to transform their social media presence through tailored strategies that engage students, staff, and stakeholders. From crafting compelling content and managing vibrant communities to executing targeted paid campaigns, influencer partnerships, and student-driven content, we deliver solutions that foster connection and measurable impact.(8) Habilidades en Redes Sociales SM AnalyticsSocial Media GrowthSocial Media ConsultingSocial Media ManagementSocial Media Video ProductionSocial Media TrainingSocial Media PlanningSocial Media Marketing(5) proyectos en Redes Sociales (5) Clientes en Redes Sociales British Study CentresEducación | internationalVedere UniversityEducación | internationalEF Education FirstEducación | internationalWebster UniversityEducación
Más información sobre Redes SocialesDescripción Who enjoys spending money without seeing results? Exactly, no one! At Pink Orange, we blend data-driven insights with creativity to craft advertising campaigns that deliver real impact. Our skilled media buying team has a track record of launching high-performing campaigns across platforms like Google, Meta, TikTok, Amazon, Snapchat, Reddit, and more.(13) Habilidades en Publicidad Display MarketingDirect AdvertisingMulti Channel AdvertisingSmall Business AdvertisingB2B AdvertisingCPA AdvertisingSocial AdvertisingDigital Media AdvertisingWeb AdvertisingTraditional Marketing+3(5) proyectos en Publicidad (1) Reseña en Publicidad Christopher Smart(5) Clientes en Publicidad EF Education FirstEducación | internationalBritish Study CentresEducación | internationalBournemouth UniversityEducación | internationalWebster UniversityEducación
Más información sobre PublicidadDescripción In the world of education, content is crucial. To stand out in a competitive space, your institution needs more than just great visuals—it needs a compelling story. We work closely with you to craft engaging narratives that resonate with students, parents, and faculty, driving real results. And we don’t stop at creativity; we constantly run optimisation tests to ensure your content delivers the best return on investment.
Our content services span everything from static designs and educational video production to interactive lead magnets, blog writing, email campaigns, website design, and more.(7) Habilidades en Estrategia de contenidos Blogging StrategyShareable ContentMultilingual ContentSocial Content StrategyStory TellingTarget Audience DefinitionContent Advertising(5) proyectos en Estrategia de contenidos (5) Clientes en Estrategia de contenidos EF Education FirstEducación | internationalWebster UniversityEducaciónVedere UniversityEducación | internationalBournemouth UniversityEducación | international
Más información sobre Estrategia de contenidosDescripción Well-crafted copy tells your institution’s story, and we’re here to write that narrative. By taking up the pen, we deliver compelling, engaging content that aligns with your broader goals. We captivate audiences by guiding prospective students, parents, and educators to see your institution as the solution to their needs.(10) Habilidades en Copywriting Creative WritingNarrative CopywritingPersuasive CopywritingCopywriting AdvertisingLocalized ContentContent WritingCreative CopywritingOnline ContentDigital CopywritingContent Edition(5) proyectos en Copywriting (5) Clientes en Copywriting Vedere UniversityEducación | internationalEF Education FirstEducación | internationalBritish Study CentresEducación | internationalBournemouth UniversityEducación | international
Más información sobre CopywritingDescripción Looking for a touch of creative expertise? Our team of design experts has crafted captivating visuals for institutions across the education sector and beyond. From e-books and brochures to website design, social media content, banner ads, and email designs—we’ve done it all, creating materials that engage and inspire.(18) Habilidades en Diseño Gráfico PhotoshopGraphic Design ServicesDigital ArtworkOnline Graphic DesignE-Book DesignCanvas DesignConceptual DesignUser Centric DesignCorporate DesignIcon Design+8(5) proyectos en Diseño Gráfico (5) Clientes en Diseño Gráfico EF Education FirstEducación | internationalWebster UniversityEducaciónBournemouth UniversityEducación | internationalBritish Study CentresEducación | international
Más información sobre Diseño GráficoDescripción Your institution’s brand is like your front door—it’s the first thing prospective students, parents, and staff see and remember. In fact, studies show that 59% of people avoid engaging with a brand after a poor first impression. That’s why it’s essential to ensure your institution’s brand resonates from the very first glance.
Our brand development process begins with workshops involving you and your team, allowing us to explore your institution’s core values, vision, and goals. We then create mood boards that capture the essence of your brand, refining the vision until it’s perfect.
At the end of the process, you’ll receive a complete brand kit with all the visual assets and guidelines you need to maintain a cohesive and consistent brand presence. From logos to color palettes, typography, and imagery, we give you the tools to make a lasting impact across all platforms.(18) Habilidades en Branding y posicionamiento de marca Branding MarketingBrand NarrativeBrand DesignTarget Market DefinitionCorporate BrandingBrand DevelopmentBrand IdentityBrand StrategyBrandingVisual Identity+8(1) proyecto en Branding y posicionamiento de marca (1) Cliente en Branding y posicionamiento de marca Vedere UniversityEducación | international
Más información sobre Branding y posicionamiento de marcaDescripción In the digital age, visibility is crucial. Did you know that 75% of users never scroll past the first page of search results? If your institution’s website isn’t ranking well, you could be missing out on valuable visibility and potential enrolments.
Our SEO Audit & Strategy service is designed to help your institution discover the opportunities that can elevate your site to the top of search engine rankings. We begin with a thorough audit of your current SEO performance, examining your site’s structure, content, keywords, backlinks, and more to identify strengths and areas for improvement.
Based on the audit, we develop a tailored SEO strategy aligned with your institution’s goals. We provide actionable insights and a clear plan to enhance your online presence, improve search rankings, and attract more organic traffic. From on-page optimisation and content strategy to link-building, we address every critical aspect to ensure long-term success in search engines.(21) Habilidades en SEO SEO CopywritingLocal SEOLink BuildingOn-Page SEOSEO StrategyTechnical SEOKeyword ResearchMobile SEOOff Page SEOSEO Analyse+11
Más información sobre SEODescripción Your institution’s website is often the first interaction prospective students, parents, and staff have with your brand, so making a strong first impression is critical. In fact, 94% of first impressions are design-related. That’s why we bring together a team of UX designers, content creators, and developers to build custom websites that align perfectly with your institution’s values and vision.
Our website development process is a thorough collaboration, ensuring every detail is tailored to your institution’s specific needs. We begin by developing a strategic sitemap, laying the groundwork for intuitive navigation and a seamless user experience. Next, we move into wireframing and UX/UI design, focusing on creating a visually engaging and user-friendly interface that resonates with your audience.
Once the design is perfected, our developers bring it to life using the content management system (CMS) of your choice. The result is a fast, responsive website that’s easy to navigate, rich with compelling content, and fully reflective of your institution’s identity.(11) Habilidades en Creación de Sitios Web Responsive Web DesignWebsite DesignBack-End DevelopmentMultilingual WebsiteFront End DevelopmentWebsite OptimizationWordpress DesignBlog CreationUX ResearchWeb Content+1
Más información sobre Creación de Sitios WebDescripción In the world of education marketing, a single interaction is rarely enough to inspire meaningful engagement. That’s why we champion omni-channel strategies, ensuring your prospective students and parents are nurtured throughout their entire decision-making journey. Our work doesn’t end with a few social media posts or website visits—the real impact comes from continued engagement across multiple touchpoints.
Email marketing presents a powerful opportunity for educational institutions to increase enrolment and engagement when done effectively. It’s not just about generating leads; it’s about guiding those leads through to applications and enrolments. With targeted, personalized email campaigns, you can stay top of mind, guide prospects through their decision process, and ultimately increase enrolment numbers.
Our email marketing service seamlessly integrates with your overall marketing strategy. We create compelling content tailored to your audience, paired with eye-catching designs that capture attention. Whether it’s welcome sequences, nurture campaigns, or event invitations, we ensure every message is crafted for maximum engagement and conversion.
By harnessing the power of email marketing, you’ll strengthen relationships with your audience, improve retention, and maximise your return on investment.In the world of education marketing, a single interaction is rarely enough to inspire meaningful engagement. That’s why we champion omni-channel strategies, ensuring your prospective students and parents are nurtured throughout their entire decision-making journey. Our work doesn’t end with a few social media posts or website visits—the real impact comes from continued engagement across multiple touchpoints.
Email marketing presents a powerful opportunity for educational institutions to increase enrolment and engagement when done effectively. It’s not just about generating leads; it’s about guiding those leads through to applications and enrolments. With targeted, personalized email campaigns, you can stay top of mind, guide prospects through their decision process, and ultimately increase enrolment numbers.
Our email marketing service seamlessly integrates with your overall marketing strategy. We create compelling content tailored to your audience, paired with eye-catching designs that capture attention. Whether it’s welcome sequences, nurture campaigns, or event invitations, we ensure every message is crafted for maximum engagement and conversion.
By harnessing the power of email marketing, you’ll strengthen relationships with your audience, improve retention, and maximise your return on investment.(10) Habilidades en Email Marketing RemarketingNewsletterBulk EmailEmail CopywritingEmail Marketing CampaignSms MarketingEmail Template DesignHubSpot EmailActiveCampaignEmailing(5) proyectos en Email Marketing (5) Clientes en Email Marketing EF Education FirstEducación | internationalWebster UniversityEducaciónBournemouth UniversityEducación | internationalBritish Study CentresEducación | international
Más información sobre Email MarketingDescripción In today’s digital landscape, influencer marketing has become more important than ever, especially in education. Why? Because people trust people. In a world flooded with polished advertisements, students and parents are increasingly looking for authenticity. They want to hear real experiences and see genuine endorsements from their peers, not just glossy promotional content.
That’s where we step in. We help educational institutions harness the power of student-driven content, identifying the best student ambassadors and influencers to build a sense of community and trust. A successful student ambassador programme starts with a solid foundation—beginning with clear objectives and a well-structured brief. We take the guesswork out of the process by finding, engaging, and briefing the right ambassadors who can share their authentic experiences.
From user-generated content (UGC) to student ambassador initiatives, we ensure your institution stays authentic while building a strong online presence. We also help you cultivate student communities, encouraging them to create and share content that resonates with their peers. Through our student focus groups, we provide a unique opportunity for students to review your marketing materials before they’re ever released, ensuring your messaging hits the mark.
Whether your goal is to reach new students, build brand trust, or increase enrolments, our student-focused influencer marketing service is designed to deliver impactful results while keeping authenticity and integrity at the heart of your brand.(19) Habilidades en Marketing de Influencers Influencer SelectionInfluencer Reporting and ROIInfluencer Campaign MonitoringInfluencer Content ProductionMicro InfluencersTiktok InfluencersYoutube InfluencersLinkedIn InfluencersInfluencer affiliationInfluencer Strategy+9
Más información sobre Marketing de Influencers
Equipo
15 miembros en el equipo de Pink Orange Education Marketing Agency
HistoriaPink Orange revolutionizes education marketing through a full-service approach, eliminating the need for multiple agencies. Our diverse 15-person team spans six countries, delivering strategy, content, media buying, and more. Female-led, we’ve launched 300+ campaigns across 100+ countries, always going the extra mile.
Premios
Pink Orange Education Marketing Agency fue galardonado 6 veces
TikTok Advertising2024-8-1
Amazon Advertising Partner2024-7-1
LinkedIn Marketing Partner2023-6-1
Meta Business Partner2023-2-1
Google Partner2024-1-1
HubSpot Gold Partner2024-6-1
Reseñas
2 reseñas de Pink Orange Education Marketing Agency
5/5
(2 reseñas)
CS
Christopher SmartDirector of Recruitment & Marketing en Vedere University
ServicioPublicidad
SectorEducación
Equipo201 - 500
Exceptional full service marketing provider My organization's relationship with their team has evolved greatly since we started working together. Simply put, they have performed exceptionally at projects both large and small, ranging from the creation of a Brand CI, website design, the running and optimizing of our paid advertising campaigns and content creation, in addition to our CRM integration. All our projects have been delivered on time, in budget, and with constant support and hand holding throughout. I would not hesitate to recommend them for any and all projects!
LS
Leslie SitholeSenior Marketing Manager en Berklee College of Music
ServicioPlanificación de medios
SectorEducación
Equipo501 - 1000
The expertise the Pink Orange team brought to Berklee College has completely changed our approach to student recruitment marketing. The research-backed and strategy-based approach they are taking resulted in more engagement, higher conversion rates and overall lower marketing cost. I would recommend Pink Orange to any higher education institution out there.
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