How do content marketing companies in Brussels tailor their strategies for different industries and local markets?

Content marketing companies in Brussels excel at adapting their strategies to suit various industries and local markets. This adaptability is crucial in a diverse city like Brussels, which hosts numerous international organizations, EU institutions, and a thriving business ecosystem. Here's how these companies customize their approaches: 1. In-depth Industry Research: Conduct thorough market analysis to understand industry-specific trends, challenges, and opportunities Study competitor strategies within each sector to identify gaps and unique selling points Utilize data analytics tools to gather insights on industry-specific consumer behavior 2. Audience Segmentation: Develop detailed buyer personas for each industry, considering factors like job roles, pain points, and preferred content types Tailor content to address the specific needs and interests of these segments Consider multilingual content strategies to cater to Brussels' international audience 3. Channel Selection: Identify the most effective content distribution channels for each industry (e.g., LinkedIn for B2B, Instagram for lifestyle brands) Adapt content formats to suit platform preferences (e.g., white papers for tech industries, visual content for hospitality) Leverage local Belgian and European social media platforms when relevant 4. Tone and Style Adaptation: Adjust the tone of voice to match industry expectations (e.g., formal for finance, conversational for consumer goods) Incorporate industry-specific jargon and terminology when appropriate Ensure content aligns with local Belgian and European communication styles 5. Localization and Cultural Sensitivity: Adapt content to reflect local Brussels and Belgian culture, events, and references Consider the multilingual nature of Brussels (French, Dutch, English) in content creation Stay informed about local regulations and industry standards that may affect content strategies 6. Industry-Specific Content Formats: Develop content types that resonate with each industry (e.g., case studies for B2B, user-generated content for lifestyle brands) Create industry-specific lead magnets (e.g., e-books, webinars, tools) to drive engagement Utilize data visualization techniques to present complex information for industries like finance or technology 7. Collaboration with Industry Experts: Partner with local Brussels-based thought leaders and influencers within specific industries Conduct interviews or co-create content with industry experts to add credibility and depth Attend industry-specific events and conferences in Brussels to stay updated and network 8. Measurement and Optimization: Set industry-specific KPIs and benchmarks to measure content performance Use advanced analytics tools to track engagement and conversion rates across different sectors Continuously refine strategies based on data-driven insights and industry feedback By employing these tailored approaches, content marketing companies in Brussels can create highly effective, industry-specific strategies that resonate with local and international audiences alike. This adaptability is key to success in Brussels' dynamic and diverse market landscape.

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deBottomLine
4.7
(44 reviews)
deBottomline = resultaten door strategisch en creatief werk op een efficiënte, kostenbewuste manier.
Highly recommended
Top awarded
deBottomLine = het bewijs dat uitmuntend strategisch en creatief werk op een efficiënte , kostenbewuste en resultaatgedreven manier kan neergezet worden. Onze focus ligt op resultaatgedreven communicatie vanuit een strategisch-analytische aanpak . We zijn 'full-service', maar voor PR of evenementen kan je niet bij ons terecht. Conceptueel en planmatig nemen we het mee, maar voor de uitvoering verwijzen we graag door naar collega's! Wat maakt onze aanpak anders ? Wel: 1. Aanspreekpunt Geen accounts die intern alles moeten navragen, maar korte lijnen met de mensen die werken met jouw merk en product en alle ins- en outs van het dossier kennen. Als je belt, helpen Steven, Veerle en de projectverantwoordelijke je meteen verder. Alle informatie is gedeeld, alle kennis is op niveau. 2. Creativiteit Creativiteit is belangrijk… maar niet zo belangrijk als het verhaal. Als het verhaal van jouw merk of product goed zit, kan een straffe creatie je véél meer opbrengen. Is het verhaal niet perfect, dan kan zelfs de beste creatie je geen fantastische resultaten brengen. Daarom werken we altijd analytisch vanuit het verhaal: eerst de basis, de rest volgt wel. Is een idee geweldig maar past het niet ‘helemaal’ in het verhaal? Dan is het GEEN goed idee! 3. ROI ROI moet meetbaar en aantoonbaar zijn. Daar houden we rekening mee van bij de start van een project. De ROI moet voelbaar zijn voor de eindklant. Het gaat niet over hoeveel prijzen een bureau kan winnen met een idee! 4. Teams & Medewerkers Wij zorgen ervoor dat creatieven en specialisten gekozen worden op basis van hun profiel: passen ze bij een klant, product of opdracht? Zo zorgen we voor een snelle en efficiënte opvolging… die ook kosten scheelt. We hebben een netwerk van meer dan 70 freelancers waaruit we steeds het best passende team samenstellen. Handig dat we ons niet moeten beperken tot een beperkt aantal personen dat op een loonlijst staat… . 5. Tarieven Uurtarieven hangen niet af van wie je bent, maar wel van wat je doet. En ofwel ben je aan het denken over iets, ofwel ben je iets aan het doen. Dat zijn dan ook onze 2 uurtarieven: denken of doen. Want waarom zou je méér betalen omdat je ervaring hebt (of toevallig manager bent) als je bijvoorbeeld even naar een drukker belt? 6. Technologie Technologie moet bij een klant passen, niet omgekeerd. We krijgen er de kriebels van om alle klanten op 1 platform of in 1 technologie te duwen omdat we die toevallig beheersen of omdat we commissie zouden krijgen. Het wordt pas efficiënt voor jou als je technologieën hebt die passen bij je organisatie, structuur, doelstellingen en budget… toch? -------------------------------------------------------------- . Nous sommes une agence 'Full-Service' mais pour les RP our des événements nous vous renverrons vers un partenaire! ? 1. Point de contact Pas de commerciaux qui doivent tout demander en interne, mais une communication directe avec les personnes qui travaillent sur votre marque et produit, et connaissent tous les tenants et les aboutissants de votre dossier. Si vous nous téléphonez, Steven, Veerle et Marlies vous aident immédiatement. Toute l’information est partagée, on est tous au courant de tout. 2. Créativité La créativité est importante… mais pas aussi importante que le récit. Si le récit de votre marque ou produit est excellent, une solide création peut vous rapporter beaucoup plus. Si le récit n’est pas parfait, même la meilleure création ne vous apportera pas de résultats fantastiques. C’est pourquoi nous travaillons toujours de manière analytique à partir du récit : d’abord la base, le reste suivra. Une idée est excellente mais ne convient pas ‘entièrement’ au récit ? Dans ce cas, ce n’est PAS une bonne idée … 3. ROI Le retour sur investissement doit être mesurable et démontrable. Nous en tenons compte dès le début d’un projet. Le ROI est pour le client final … et ne concerne pas ‘les statistiques de la campagne’. 4. Equipe & Collaborateurs Nous veillons à ce que les créatifs et les spécialistes soient choisis en fonction de leur profil : Ils conviennent à un client, un produit ou une mission ? C’est ainsi que nous assurons un suivi rapide et efficace… ce qui fait aussi la différence au niveau des coûts. Nous disposons d’un réseau de plus de 70 freelances et composons toujours l’équipe la plus appropriée. C’est bien pratique de ne pas devoir nous limiter à un nombre restreint de personnes figurant sur notre payroll. 5. Tarifs Les tarifs horaires ne dépendent pas de qui vous êtes, mais bien de ce que vous faites. Soit vous réfléchissez à quelque chose, soit vous faites quelque chose. Ce sont nos 2 tarifs horaires : réfléchir ou faire. En effet, pourquoi faudrait-il payer plus parce que vous avez de l’expérience (ou êtes occasionnellement manager) alors que vous téléphonez à un imprimeur par exemple ? 6. Technologie La technologie doit s’adapter aux clients et non l’inverse. Cela nous donne des sueurs froides à l’idée d’obliger tous les clients à passer à 1 plateforme ou 1 technologie parce qu’il s’avère que nous la maîtrisons ou recevons une commission. Il est question d’efficacité pour vous seulement lorsque vos technologies conviennent à votre organisation, votre structure, vos objectifs et votre budget… vous ne trouvez pas ? --------------------------------------------------------------
Looking for work in Content Marketing
Located in Brussels, Belgium (+1)
From €1,000 for Content Marketing
Worked in Education (+19)
Speaks Dutch, Belgium, English
11-50 members
RCA
4.4
(8 reviews)
Beyond the agency
Top awarded
We go beyond the agency. More than just an independent full-service agency, we are a fully-fledged agency system for brands, marketing and communication. That’s why our work for you is always beyond. Beyond full service. Beyond the sum of the parts.
1 work in Content Marketing
Located in Brussels, Belgium (+3)
From €1,000 for Content Marketing
Worked in Retail (+23)
Speaks English, Dutch, Belgium
51-200 members
King of Hearts
4.5
(24 reviews)
Let's ignite your brand.
Highly recommended
We are a full-service branding and communication agency. We believe brands need to move people in order to be successful . Spark session: designed to ignite your brand. Is your brand still relevant in today's fast changing world? During a workshop we dive into your brand. We clarify your objectives and explore new opportunities, which will serve as a kick-start for your battle plan . Ignite your brand with our battle plan. Do you have great ideas but you feel stuck in your daily business? Do you have a great product or service but you don’t know how to kick-off? The list of questions is loooong when you’re busy building a brand. No matter how big or small your question may be, we can help you define your tactics. Our battle plan gives direction to your brand or company. As you go through the following steps, you’re going to (re)discover where you need to go. Don’t be overwhelmed. Together we will figure out where to start. With this battle plan, we support you intensively and personally during this process to make sure you reach new heights . We are small enough to care, big enough to scale. For each project, we carefully select a dedicated brand team . Our account managers and creative minds pulling together show that different expertise working closely together on the same idea will reinforce your brand. Our team of experts will work closely with your team to achieve your goals. Teamwork makes the dream work, right? We are in for the long run. Did we say we are committed to lead you to your most ambitious and long-lasting business? And so we will, by making the best use of your budget and by maximizing our efforts . With our battle plan tactic, we offer an authentic and personal journey, where we strive to expand your business’s full potential.
2 works in Content Marketing
Located in Antwerp, Belgium
From €5,000 for Content Marketing
Worked in Travel & Leisure (+23)
Speaks Dutch, Belgium, Dutch
11-50 members
Plant a Flag
4.7
(29 reviews)
Increase your impact with our 360° marketing support
Plant a Flag is your 360° marketing partner, based in Brussels, Belgium. We unify a wide range of marketing expertise to create a positive impact for our remarkable clients. We provide Marketing strategy - by transforming your great ideas into actionable strategies & plans. Marketing execution - you can count on our team of marketing experts for full-service marketing support including design, development, content & performance marketing. We work for Ambitious and passionate people who are building towards sustainable growth and societal impact. Our portfolio of clients includes businesses (small & large), associations, and non-profit organizations. Let's partner up and Plant your Flag!
2 works in Content Marketing
Located in Brussels, Belgium (+1)
From €1,000 for Content Marketing
Worked in Management Consulting (+6)
Speaks English, Dutch
11-50 members
alpaga
4.7
(7 reviews)
We guide brands to reach the top!
Boost your company's growth by combining branding and digital marketing, a unique approach we call brandigital. We work on 2 main services: Branding: finding, defining and developing your "uniqueness" and translating it into a name, a promise and tangible elements (logo, packaging, communication campaign, advertising). Digital: creating your sales tunnel and all the media that make it up: SEO, SEM, website, newsletter, display ads, social media... What could be a more effective way to rise to the peak of your industry than with an alpaca by your side? Boostez la croissance de votre entreprise en alliant l’image de marque et le marketing digital, une approche unique que nous appelons le brandigital. Depuis plus de 12 ans nous accompagnons startup, marques & ONG à atteindre leurs objectifs. Nous travaillons sur 2 grands services: Branding: trouver, définir et développer votre "unicité" et la retranscrire en nom, promesse et éléments tangibles (logo, packaging, campagne de communication, de publicité) Digital: créer votre tunnel de vente et tous les supports qui le constitue: SEO, SEM, site web, newsletter, display ads, social media... Quel meilleur moyen de gravir la montagne jusqu'au sommet de votre industrie qu'avec un alpaga ?
Looking for work in Content Marketing
Located in Brussels, Belgium (+2)
From €1,000 for Content Marketing
Worked in Real Estate (+26)
Speaks French, English
1-10 members
Luna
4.4
(14 reviews)
Your Communication Partner!
Recommended
Wens je meer of andere klanten? Een sterk(er) imago? Luna is jouw one-stop-shop voor een waaier aan (niet-betalende) communicatieactiviteiten. Als veelzijdige partner zetten we je bedrijf in the picture. Souhaitez-vous changer, augmenter votre clientèle ou développer une image forte ? Luna est votre guichet unique pour une pléiade d’activités de communication. En tant que partenaire polyvalent, nous mettons votre entreprise en lumière. Do you want to win new clients or build a stronger image? Luna is your one-stop-shop for a wide range of editorial and other communication activities. We put your company in the spotlight! Onze troeven | Nos atouts | Our strengths: • Meedenken |Nous vous accompagnons dans votre réflexion | We think along with you • Proactief | Proactivité | Proactive • Creatief | Créativité | Creative • Drietalig | Trilinguisme | Trilingual Wat we doen | Ce que nous faisons | What we do: • PR • Content marketing and copywriting • Business development • Internal communication We would love to work with you! Nous aimerions travailler pour vous ! Details of our services, as well as some of our clients, are provided below. To request an offer, write to isabelle@luna.be. We can help you with all your communication activities: • Press relations (PwC, BVBO/APEG, eWON, Look&Fin, Monizze) • Crisis communication (Van In, BKCP, BCC Corporate, MediaMarkt) • Newsletters (LCL, Globis, Expense Reduction Analysts) • Websites (TDM3, Paradigmo, gaschanges.be) • Campaigns (CNG, KMDA, Switch) • Customer case studies (Eezee-IT, Megabyte, Orone) • Social media (LCL, gas.be, ADD, Amazings) • E-mail marketing (Callens, Altares Dun & Bradstreet) • Employer Branding (Conxion, PwC) • Internal Communication (Cohezio, Prodware, Trevi) • Brochures (ADD, SimCorp, CD&V) We have experience in a wide range of sectors: • IT (Inetum-Realdolmen, Lab9, Amplexor) • Telecom (LCL, Sewan, Evonet, Verixi, Hexacom) • Energy and utilities (Mega, Frank Energie, Synergrid, gas.be, Mega, Energik) • Retail (Lab9, Checkpoint Systems, easy-m/Switch, e5 mode) • Financial industry (Goudwisselkantoor/Comptoir de l'Or, Marsh, Leleux Associated Brokers, Fédérale Assurance) • Services (IPG, Harvest Group) • HR (Group S, Monster, Mercer, INC, Dehora) • Transport and logistics (Transporeon, Globis, Routing International) • Construction (Mapei, Vaillant) • Public sector (Fedict/BOSA, DG Sport, La Sambrienne, WBC-Incubator) • Medical and pharma (FeBelGen, Domus Medica, Archemin) • Agriculture (Belchim, Bi-PA) • Real estate (Colliers, PwC, EasyDay) • Leisure and lifestyle (B-Loved, BodyMindWellness, Fun, Faculty Club, YourNature) • Associations (ETSA, ECG, Educam, GS1) • Non-profit (Restos du Coeur, Brailleliga/Ligue Braille, VVOB)
1 work in Content Marketing
Located in Hoeilaart, Belgium (+2)
From €1,000 for Content Marketing
Worked in Banking & Financials (+32)
Speaks Dutch, Dutch, Belgium
1-10 members
Echoecho
4.8
(12 reviews)
CONTENT MARKETING STUDIO Video, photo, audio, social media
English: Echoecho is a strategy and production studio with offices in Brussels, Paris and Luxembourg. We see content marketing and brand content as two key components of our clients' digital strategies. Discover our services: Video Production: Conception, creation, direction and production of videos for commercials, motion design, corporate, product films, testimonials, live streaming, recordings... Content Factory: Definition of topics, production workflow, Youtube management, creation of written content (white papers, blog articles, newsletters, etc.), visual content (videos, computer graphics, motion design, webinars, banners and social network posts, etc.) or audio content (podcasts, radio) Strategic consulting: Analysis and audit of your content and objectives, audience and personas, editorial strategy If you have any questions or require a quote, please contact us and we will get back to you within 48 hours. --- French: Echoecho est un studio de stratégie et production présente à Bruxelles, Paris et Luxembourg. Nous concevons le content marketing et brand content, comme deux pièces maîtresses de la stratégie digitale de nos clients. Découvrez nos services : Video Production : Conception, création, réalisation et production de vidéos Pubs, motion design, corporate, product movies, testimonials, live streaming, captations... Digital Content Factory : Définition des sujets, workflow de production, Youtube management, création de contenus écrits (livre blanc, article de blog, newsletter,…) visuels (vidéo, infographie, motion design, webinar, bannières et posts réseaux sociaux,…) ou audio (podcast,radio) Strategic consulting : Analyse et audit de vos contenus et objectifs, audience et personas, stratégie éditoriale Pour toute question ou demande de devis, contactez-nous et nous reviendrons vers vous sous 48 heures. --- Dutch Echoecho is een strategie- en productiestudio met kantoren in Brussel, Parijs en Luxemburg. Wij zien content marketing en brand content als twee belangrijke elementen van de digitale strategie van onze klanten. Ontdek onze diensten: Videoproductie: Concept, creatie, regie en productie van reclamevideo's, motion design, corporate video’s, productfilms, testimonials, live streaming, opnames... Digital Content Factory: Definitie van onderwerpen, productie workflow, Youtube management, creatie van geschreven content (white papers, blog artikelen, nieuwsbrieven, etc.), visuele content (video's, computer graphics, motion design, webinars, banners en social network posts, etc.) of audio content (podcasts, radio) Strategisch advies: Analyse en audit van uw inhoud en objectieven, publiek en persona’s, redactionele strategie Als u vragen heeft of een offerte wenst, neem dan contact met ons op en wij zullen binnen 48 uur contact met u opnemen
Looking for work in Content Marketing
Located in Watermael-Boitsfort, Belgium (+3)
From €2,500 for Content Marketing
Worked in Others (+22)
Speaks French, Dutch, Belgium
11-50 members
Supermoon
4.8
(9 reviews)
We are Supermoon. We make brands bigger & brighter.
Recommended
We do marketing, communications and advertising, but we are not a traditional agency. We are consultants, co-workers and creative partners-on-the-job, supporting our clients when and where they need our expertise. We connect customers and brands via relevant content, appealing designs and engaging communications campaigns. Our goal is to make your brand bigger and brighter, just like a supermoon. We are a core team of highly skilled advertising professionals supported by a huge galaxy of hand-picked freelance partners. We get the right experts on board to deliver the very best results for your marketing mission. We explore First think, then do. Together we define the goals of our campaigns. Where do we want to go and how do we get there? Close collaborating is key to creating smart campaigns and effective communications with outstanding results. Hence we invest strongly in acquiring a profound understanding of your challenge, product and industry. We create Creativity, sharp messaging and high-quality communications determine how you come across as a brand and company. We help you to develop the right tone of voice, visual identity and spot-on campaigns. Whether it’s developing creative concepts, videos, brochures, company presentations, mailings or events, we’re never afraid to get our hands dirty in order to get things done. We connect Get your message out there and ensure it resonates with your target audience. Through smart media planning, tailored messaging and dedicated community management we make sure your brand will reach the audiences we’re aiming for. And of course you can always count on transparent reporting to measure the ROI.
1 work in Content Marketing
Located in Boom, Belgium (+1)
From €5,000 for Content Marketing
Worked in Government & Administration (+15)
Speaks English, Dutch
1-10 members
Omega Websolutions
4.9
(17 reviews)
Meetbare online resultaten: meer leads & conversies!
Top awarded
Websites en webshops ontwikkelen is al meer dan 10 jaar onze dada. Professioneel maatwerk, daar gaan we voor! We doen er alles aan om trots te zijn op onze projecten. Omdat ze perfect weergeven waar jouw bedrijf voor staat en zo de juiste bezoekers aantrekken. Omdat ze goed scoren in de zoekmachines en je meer leads bezorgen. Omdat onze kneepjes van het vak jou meer aanvragen en klanten bezorgen. Alles start met een grondige intake. We willen weten wie je bent, wat je doet, en ontdekken hoe die nieuwe website jou het leven makkelijker kan maken. We verplaatsen ons niet enkel in jouw hoofd, maar vooral ook in dat van je ideale klant. Zo kunnen we je gericht adviseren over het design, de content en de strategie. We bouwen de website die je nu nodig hebt, en die nu past in je budget. Doordat we de technologie op de voet volgen, kunnen we de geknipte module aanbouwen wanneer nodig. Denk aan een online reservatiesysteem, een klantenzone met login, je website uitbreiden tot een webshop,... Zo groeit je bedrijf ook online mee, en kan je de kosten spreiden as you go. Niet voor niets krijgen we vaak complimenten over onze goede service. Een vlotte samenwerking, lancering op tijd en binnen het vooropgestelde budget vinden we namelijk even belangrijk als jij!
2 works in Content Marketing
Located in Wingene, Belgium
From €1,000 for Content Marketing
Worked in Automotive (+18)
Speaks Dutch, Belgium, English
1-10 members
Wearethewords
4.7
(2 reviews)
Contenu. Marketing. Performance.
Agence historique de content marketing multilingue en B2B et B2C, Wearethewords est spécialisée en ingénierie éditoriale. Notre crédo ? Maximiser l’utilité, l’attrait et la pérennité de votre patrimoine éditorial, en impliquant vos communautés dans votre prise de parole. Depuis deux décennies et des brouettes, nous aidons les marques à raconter ce qu'elles sont sincèrement et à être ce qu'elles racontent. Découvrez quelques-unes de nos références. Nos expertises Content Marketing Identité éditoriale Expérience de recherche Ingénierie éditoriale Refonte éditoriale Nos prestations éditoriales packagées Inbound marketing E-mail marketing Création de contenu SEO Marketing e-commerce Formation content marketing
Looking for work in Content Marketing
Located in Brussels, Belgium (+1)
From €1,000 for Content Marketing
Worked in E-commerce (+15)
Speaks French, English
11-50 members
Puzzle Marketing
5
(9 reviews)
Online marketing en webdesign bureau in Vlaanderen
Op zoek naar een gloednieuwe website op maat van je bedrijf? Daar graag ook een op maat gemaakt marketingplan bij? Welkom bij Puzzle! We schrijven jouw digitaal verhaal van begin tot einde.
Looking for work in Content Marketing
Located in Dendermonde, Belgium
From €1,000 for Content Marketing
Worked in Government & Administration (+9)
Speaks English, Dutch
1-10 members
Brandimpact
4.8
(11 reviews)
Je co-piloot voor maximale digitale marketingimpact 🚀
Recommended
Top awarded
Zoek je snelle resultaten én langetermijngroei? Bij Brandimpact bereiken we prospects die klaar zijn om te kopen en inspireren we toekomstige klanten. Ook voor innovatieve oplossingen creëren we vraag en bewustzijn. Met slimme, data-gedreven strategieën en boeiende content bouwen we vertrouwen en stimuleren we duurzame relaties. En dat alles met een warm hart voor jouw succes!
Looking for work in Content Marketing
Located in Ghent, Belgium
From €1,000 for Content Marketing
Worked in Construction (+8)
Speaks Dutch, Dutch, Belgium
1-10 members
Absolute Référencement
4.9
(28 reviews)
Nos clients sont sur la 1ère page de Google. Et vous, où êtes-vous ?
Top awarded
Faites comme Air Corsica, la Fédération Française de Football, ou de nombreuses PME et TPE : Travaillez avec des experts sur votre visibilité digitale. L’agence Absolute Référencement , créée en 2001 par Jérôme Souriau est l’une des pionnières dans le domaine de la stratégie digitale et du référencement; elle est spécialisée en Conseil & stratégie digitale et plus spécifiquement dans les domaines suivants : SEO - Référencement naturel SEA - Google Ads / Bing Ads / Facebook Ads / Linkedin Ads GMB - Google MyBusiness Création & refonte de sites vitrine ou E-commerce sous CMS WordPress / WooCommerce & PrestaShop Expertise pour procédure judiciaire Formations SEA / SEO / Analytics L’équipe se compose de 13 personnes Outre son rôle de directeur d'agence, Jérôme Souriau, issu du SEO / Référencement naturel , co-dirige aujourd'hui le département SEA Google Ads : 23 ans d'expérience 1er prix Google du concours des Grands Annonceurs 1er prix EMEA Experts Produits Google Ads, 2021 Expert Produit Diamant Google Ads (9 dans le monde) Certifications Google Ads et Microsoft, Yahoo & Bing Formateur Google Ads Collaboration avec des cabinets d'Avocats dans le cadre de procédures judiciaires internet Expert judiciaire postulant QUELQUES REFERENCES CLIENTS DE L'AGENCE : Air Corsica Total Fédération Française de Football FFF BNP Suez environnement Allianz Companeo General Electric La Poste Aviva Gaumont Hertz Groupe Ardennes étape (1er prix décerné par Google Belgique et Trends Tendance récompensant la meilleure stratégie digitale) Cabinet Francis Lefebvre Cabinet Bignon Leray Cabinet Corinne Lepage Cabinet Rémy Josseaume Mais également de nombreuses PME et TPE avec des tarifs de prestation adaptés. Au-delà de ses expertises reconnues, les points forts de l'agence particulièrement appréciés par ses clients sont réactivité et suivi . Les demandes sont traitées dans la demie-journée. Une réponse est généralement assurée dans l'heure. Un interlocuteur et chef de projet unique (une équipe stable et sans turn-over) , avec rétro-planning et points réguliers. Avec 23 ans d'expérience, l'agence Absolute Référencement est aujourd'hui réputée et son savoir-faire reconnu tant en francophonie qu'à l'international. L'agence est parfaitement bilingue. Des doutes sur votre visibilité digitale ? Contactez-nous !
Looking for work in Content Marketing
Located in Brussels, Belgium (+3)
From €1,000 for Content Marketing
Worked in Music (+11)
Speaks French, English
11-50 members
JDI - Grow Impact
5
(15 reviews)
Meer impact met je bedrijf dankzij een sterke strategie, gemotiveerde medewerkers en trouwe klanten
Je groeiambities waarmaken, dat is waar wij je mee helpen. Vanuit strategisch, tactisch en/of operationeel oogpunt krijg je precies de ondersteuning die jij nodig hebt om te groeien. En dat met zo min mogelijk groeipijn. Want aan groei moet je werken. En laat JDI nu juist die aanvullende hersens, die bijkomende ervaring en die extra handjes leveren die je daarvoor nodig hebt. Of je nu groot bent of nog klein, je ambitie om te groeien en je bereidheid om in alle openheid samen te werken zullen bepalen of we de juiste match zijn. JDI gooit namelijk al zijn expertise en gedrevenheid in de strijd om ook jouw ambitie waar te maken. Vanuit ons groei-DNA, maar ook omdat wij gepassioneerd samen mooie groeiverhalen willen schrijven. Wij bieden ondersteuning bij groei met de volgende hefbomen: Strategie: https://www.jdi.be/home/groeien-door-strategie/ Medewerkers: https://www.jdi.be/home/groeien-door-medewerkers/ Klanten: https://www.jdi.be/home/groeien-door-klanten/ Aarzel niet om ons hierover meer informatie te vragen! Dit kan door een mailtje te sturen naar Quinten@jdi.be of ons te bellen op +3216 88 37 55.
3 works in Content Marketing
Located in Huldenberg, Belgium
From €1,000 for Content Marketing
Worked in Energy & Oil (+4)
Speaks Dutch, Belgium, English
11-50 members
SQLI Digital Experience
5
(1 review)
We craft digital experiences
Top awarded
SQLI Digital Experience is a digital agency founded in 1999 with 50 people located in Ghent & Brussels and part of the international SQLI Group. We are specialized in social media content marketing, traffic, marketing automation, web & e-commerce. We work for brands such as Colruyt, Bent, Dreambaby, Nestlé, AG Insurance, Tissot, Vandemoortele, Cointreau & more...
6 works in Content Marketing
Located in Sint-Martens-Latem, Belgium (+17)
From €10,000 for Content Marketing
Worked in Luxury Goods & Jewelry (+5)
Speaks French, Dutch
51-200 members
Weeb
4.8
(8 reviews)
We think, design & share.
Recommended
Notre équipe créative vous accompagne dans le lancement, la promotion et l’évolution de votre projet. Nous mettons notre expertise à votre service afin de (ré)inventer votre identité et votre communication. Ensemble, nous parlons "stratégie" et nous mettons en place votre plan d'action. WE THINK. Nous analysons vos besoins et déterminons une stratégie efficace afin de faire grandir ou naître votre marque. WE DESIGN. Nous construisons ensemble un design impactant adapté à votre univers et à vos besoins. Ce n’est pas uniquement de la création de site web mais la création de toute une expérience utilisateur 3.0. WE SHARE. Nous améliorons votre visibilité sur les réseaux sociaux ainsi que le référencement de votre site en créant des campagnes impactantes et des concepts qui touchent. Notre force ? Une équipe pluridisciplinaire qui vous permet de centraliser votre communication auprès d'une seule agence. Nous avons un expert dans chacun des domaines suivants : Graphisme, web design, développement web, stratégie digitale, réseaux sociaux, Google Ads, impression tout support, création de contenus, photo & vidéos, motion design, hébergement & infogérance... Vous trouverez tous les services dont vous avez besoin pour améliorer votre identité et votre visibilité . Notre objectif ? Le succès de votre projet et la réussite de votre business comme si c’était le nôtre. Nous mettons tout en oeuvre pour obtenir du résultat et faire la différence. Notre vision ? Construire une relation de confiance sur du long terme pour construire ensemble un projet à la hauteur de vos ambitions.
1 work in Content Marketing
Located in Waterloo, Belgium
From €1,000 for Content Marketing
Worked in Pharmaceuticals & Biotech (+24)
Speaks French, English
11-50 members
BRANDON & BRANDA
5
(5 reviews)
Brands acting human
Recommended
Brands Acting Human Merken zijn als mensen. Daarom staat de mens centraal in alles wat we bedenken en creëren. Zo gaan we na wat mensen drijft en hoe we voor onze klanten een zinvolle en duurzame relatie met hen kunnen opbouwen. Want branding en communicatie gaat altijd over mensen. Mensen maken merken Virtuele assistenten, dialogerende chatbots, responsive design, smart packaging, … De digitalisering grijpt om ons heen. Indrukwekkende technologie, dat wel. Maar leiden digitale kanalen je niet af van je doel, waardoor je merk de voeling met de essentie verliest? Wij geloven dat branding en communicatie over mensen gaat. Mensen kiezen merken, mensen maken merken. Wat drijft mensen naar jouw merk? Een sterk merk herken je aan zijn identiteit. Het is een persoonlijkheid die mensen aanspreekt. Stemt jouw merkimago overeen met hun gedroomde zelfbeeld, dan ontstaat er spontane interactie. Je merk voedt de relatie. En zo verbinden we mensen met merken. Elk merk heeft een sterk verhaal Branding is alles. Een sterk merk is het hele werk. Wij draaien de woordvolgorde om: alles is branding. Alles heeft een verhaal. Daarom luisteren we naar jou en naar de mensen. Wat jouw merk voor hen uniek maakt, daarover hoort het te gaan. Dat verhaal willen mensen horen. Sterke verhalen, daar houden ze van. Wij maken jouw merk sterker We ontwikkelen een brede merkenstrategie. En begeleiden je merk met merkconcepten, design van websites en verpakkingen, creatie van cross-mediale campagnes en acties voor employer branding. Met oog voor de mens. En met het oog op een meetbare return op je investering. Zo maken we je merk sterker. Benieuwd hoe wij jouw merk sterker maken? Contacteer ons via info@brandonbranda.com of bel +32 9 233 65 95
Looking for work in Content Marketing
Located in Ghent, Belgium
From €3,000 for Content Marketing
Worked in Pharmaceuticals & Biotech (+16)
Speaks English, Dutch
11-50 members
Calibrate
4.6
(3 reviews)
The best Drupal agency in Belgium
We are a Digital Agency that stands for fact driven, straight-to-the-point solutions. We combine strong technical expertise with in-depth Digital Strategic advice. We deliver our services across three key phases: Think, Build and Grow. THINK delivers on Digital Strategy and concept User Experience Design. We support our clients by doing target audience research and deliver a strong combo of advice, vision and insight. We BUILD and support solutions around a few industry standard frameworks: Drupal, React and React Native, Laravel and Node.js We help your business GROW through Digital marketing services: SEO and SEO services, automated marketing, email marketing, copywriting and much more. What can you expect from Calibrate? The Drupal expertise in the Belgian market Open Communication Hands-on approach Flexible project approach via Agile and Scrum methods You need a strong and realiable web partner? Come say hello at www.calibrate.be
Looking for work in Content Marketing
Located in Kontich, Belgium (+3)
From €1,000 for Content Marketing
Worked in Automotive (+24)
Speaks Dutch, Dutch, Belgium
51-200 members
Premier Choix
(0 review)
Looking for work in Content Marketing
Located in Brussels, Belgium
From €950 for Content Marketing
Worked in Technology Hardware & Equipment
Speaks English, Dutch
1-10 members
Native Nation
4.5
(8 reviews)
NATIVE NATION, YOUR SOCIAL MEDIA SOULMATE
Recommended
We are not a big creative agency that has adapted to social media. We are not a PR agency that turned into an influencer agency. We are born on social, it’s in our DNA. Native Nation started out as an influencer marketing agency and platform since 2017, but quickly evolved to a broader social media first agency. We work with the next generation, have an eye for real time cultural insides and make social content that actually has an impact on it’s target audience. We continuously revamp influencer marketing & focus on creating branded entertainment rather than boring social media ads. We built a company that is small enough to move as fast as the social algorithms, yet big enough to create impact for strong brands. We are trustworthy professionals with 12 years of combined social media expertise, who help you craft social media stories from concept to realization. You can hire us for video content, copywriting, growth hacking, paid strategies, influencer collaborations, ambassador programs, UGC, social media management, … We help your brand grow by crafting stories that create impact on Social Media and beyond.
Looking for work in Content Marketing
Located in Antwerp, Belgium (+1)
From €1,000 for Content Marketing
Worked in Telecommunications (+10)
Speaks English, Dutch
11-50 members

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Insights from Our Expert: Content Marketing Agencies in Brussels - Crafting Compelling Narratives

Brussels, the heart of Europe, is not only renowned for its rich history and diverse culture but also as a vibrant hub for content marketing. Serving as Belgium's capital, Brussels is poised at the cutting edge of digital storytelling. With a pool of agencies showing 390 works and 66 client reviews, it's clear why this city is pivotal in shaping impactful content strategies.

Key Players and Their Achievements

Diverse Portfolio of Agencies

In Brussels, content marketing agencies offer a wide array of services to cater to varied business needs. From large-scale operations to specialized boutiques, each agency brings its unique flair and expertise to the market.

Prestigious Clients and Awards

Local agencies have collaborated with top-tier clients, managing successful projects that showcase their capability to deliver compelling content strategies. Their excellence is further highlighted through numerous prestigious awards, emphasizing their proficiency and creative prowess in the field.

Client Testimonials

Client testimonials play a crucial role when choosing a content marketing agency. With 66 reviews, Brussels' agencies have earned significant acclaim from their clients, underscoring the quality and effectiveness of their services. This feedback is vital for assessing an agency's performance and reliability.

Choosing the Right Content Marketing Agency

Evaluating Your Budget

When selecting a content marketing agency, budget is a primary consideration. Costs in Brussels can vary depending on the agency’s size and reputation. It's essential to clearly define your budget and expectations up-front. Here are a few budgeting tips for businesses of different sizes:

Small Businesses and Startups

For small businesses and startups, collaborating with mid-sized or specialized agencies might be a wise choice. These agencies often provide competitive rates while delivering quality services. For instance, a basic content marketing package could range between 2,000 and 7,000 euros.

Mid-sized Enterprises

Mid-sized businesses might have more complex needs and higher budgets. Partnering with agencies that have solid experience and a diverse team can prove beneficial. Costs for an exhaustive content strategy, including content creation and digital distribution, might range from 7,000 to 30,000 euros.

Large Corporations

Large corporations require comprehensive strategies tailored to their vast operational scale. Working with renowned agencies ensures global outreach and exceptional quality. Budgets for such extensive campaigns can start from 30,000 euros upwards, depending on project complexity.

Reviewing Past Work

Assessing previous projects is a critical step. The 390 works showcased in our database offer valuable insights into the skills and style of each agency, helping businesses find a match that aligns with their brand vision.

Considering Agency Specialties

Some agencies specialize in specific areas such as B2B content marketing, storytelling, or digital content strategies. Choosing an agency with the necessary expertise to meet your company's specific requirements is essential.

Enhance Your Brand's Story with Brussels' Content Marketing Experts

With a comprehensive network of performance-driven and innovative content marketing agencies, Brussels continues to stand out as a digital narrative leader. Whether you are a large corporation aiming for global strategy or a small business seeking to enhance online presence, Brussels offers the perfect agency for you. With an extensive database of agencies, impressive achievements, and detailed client reviews, locating the ideal agency for your content marketing needs has never been more accessible. As a local expert at Sortlist, I encourage you to explore the myriad options available and trust Brussels' expertise to elevate your brand to new heights.

Written by Ines Gillet | Sortlist Expert in BrusselsLast updated on the 17-10-2024

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Frequently Asked Questions.

Content marketing companies in Brussels excel at adapting their strategies to suit various industries and local markets. This adaptability is crucial in a diverse city like Brussels, which hosts numerous international organizations, EU institutions, and a thriving business ecosystem. Here's how these companies customize their approaches:

1. In-depth Industry Research:

Conduct thorough market analysis to understand industry-specific trends, challenges, and opportunities
Study competitor strategies within each sector to identify gaps and unique selling points
Utilize data analytics tools to gather insights on industry-specific consumer behavior

2. Audience Segmentation:

Develop detailed buyer personas for each industry, considering factors like job roles, pain points, and preferred content types
Tailor content to address the specific needs and interests of these segments
Consider multilingual content strategies to cater to Brussels' international audience

3. Channel Selection:

Identify the most effective content distribution channels for each industry (e.g., LinkedIn for B2B, Instagram for lifestyle brands)
Adapt content formats to suit platform preferences (e.g., white papers for tech industries, visual content for hospitality)
Leverage local Belgian and European social media platforms when relevant

4. Tone and Style Adaptation:

Adjust the tone of voice to match industry expectations (e.g., formal for finance, conversational for consumer goods)
Incorporate industry-specific jargon and terminology when appropriate
Ensure content aligns with local Belgian and European communication styles

5. Localization and Cultural Sensitivity:

Adapt content to reflect local Brussels and Belgian culture, events, and references
Consider the multilingual nature of Brussels (French, Dutch, English) in content creation
Stay informed about local regulations and industry standards that may affect content strategies

6. Industry-Specific Content Formats:

Develop content types that resonate with each industry (e.g., case studies for B2B, user-generated content for lifestyle brands)
Create industry-specific lead magnets (e.g., e-books, webinars, tools) to drive engagement
Utilize data visualization techniques to present complex information for industries like finance or technology

7. Collaboration with Industry Experts:

Partner with local Brussels-based thought leaders and influencers within specific industries
Conduct interviews or co-create content with industry experts to add credibility and depth
Attend industry-specific events and conferences in Brussels to stay updated and network

8. Measurement and Optimization:

Set industry-specific KPIs and benchmarks to measure content performance
Use advanced analytics tools to track engagement and conversion rates across different sectors
Continuously refine strategies based on data-driven insights and industry feedback

By employing these tailored approaches, content marketing companies in Brussels can create highly effective, industry-specific strategies that resonate with local and international audiences alike. This adaptability is key to success in Brussels' dynamic and diverse market landscape.

Content marketing agencies in Brussels are at the forefront of integrating social media into their overall strategies, recognizing the vital role these platforms play in reaching and engaging audiences. Here's how they're doing it:

1. Platform-Specific Content Creation

Brussels agencies create tailored content for each social media platform, understanding that what works on LinkedIn might not be suitable for TikTok or Instagram. They focus on:

Visual content for Instagram and Pinterest
Short-form videos for TikTok and Instagram Reels
Professional articles and thought leadership pieces for LinkedIn
Engaging tweets and threads for Twitter

2. Multilingual Approach

Given Brussels' multilingual nature, agencies often develop content in Dutch, French, and English to cater to the diverse local audience. This approach extends to social media, ensuring broader reach and engagement.

3. Influencer Collaborations

Brussels agencies leverage local and international influencers to amplify their clients' messages. They collaborate with influencers who align with brand values and have a strong following in the Belgian market.

4. Social Listening and Trend Monitoring

Agencies use advanced tools to monitor social media conversations and trends relevant to their clients' industries. This helps in creating timely, relevant content and participating in trending discussions.

5. Paid Social Advertising

Integrating paid social advertising is crucial. Brussels agencies use targeted ads on platforms like Facebook, Instagram, and LinkedIn to reach specific demographics and interests within the Belgian market.

6. Social Media Analytics

Agencies in Brussels employ robust analytics tools to measure the performance of social media content. They track metrics such as engagement rates, reach, and conversions to continuously refine their strategies.

7. User-Generated Content Campaigns

Encouraging and showcasing user-generated content is a key strategy. This not only increases engagement but also builds trust and authenticity around the brand.

8. Cross-Platform Storytelling

Brussels agencies create cohesive narratives that span multiple social platforms, ensuring a consistent brand message while leveraging each platform's unique features.

9. Social Commerce Integration

With the rise of social commerce, agencies are helping clients set up shops on platforms like Instagram and Facebook, making it easier for Brussels consumers to purchase directly through social media.

10. Crisis Management and Real-Time Response

Social media is used as a key tool for crisis management and real-time customer service, allowing brands to respond quickly to customer inquiries and concerns.

Strategy	Benefit
Multi-platform approach	Wider reach and diverse audience engagement
Localized content	Better resonance with Brussels audience
Data-driven decisions	Improved ROI and strategy refinement
Influencer partnerships	Enhanced credibility and expanded reach

By integrating these strategies, content marketing agencies in Brussels are creating powerful, cohesive campaigns that leverage the full potential of social media to drive engagement, brand awareness, and ultimately, business results for their clients.

Content marketing agencies in Brussels, like those across Belgium and Europe, employ various metrics and tools to measure the Return on Investment (ROI) of their campaigns. As the capital of Belgium and home to numerous international organizations, Brussels has a unique business landscape that demands sophisticated ROI measurement techniques. Here's how agencies typically assess the effectiveness of their content marketing efforts:

1. Website Traffic and Engagement Metrics

Unique visitors, page views, and time on page
Bounce rate and exit rate
Click-through rates (CTR) on calls-to-action
Social shares and comments

2. Conversion Rates

Lead generation (e.g., newsletter sign-ups, whitepaper downloads)
Form completions and demo requests
Sales or e-commerce transactions

3. Search Engine Rankings

Keyword positions in search engine results pages (SERPs)
Domain authority and backlink profile improvements

4. Customer Acquisition Cost (CAC)

Agencies calculate the total cost of creating and promoting content divided by the number of new customers acquired through these efforts.

5. Customer Lifetime Value (CLV)

By estimating the long-term value of customers acquired through content marketing, agencies can better understand the overall impact of their campaigns.

6. Brand Awareness and Sentiment

Social media mentions and sentiment analysis
Brand recall surveys
Press mentions and media coverage

7. Sales Pipeline Influence

Tracking how content marketing efforts contribute to moving prospects through the sales funnel, from awareness to consideration to decision.

8. Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs)

Measuring the quality of leads generated through content marketing initiatives.

Metric	Description	Relevance to Brussels Market
Multilingual Engagement	Tracking content performance across different languages (Dutch, French, English)	Crucial in the multilingual Brussels environment
EU Regulation Compliance	Measuring adherence to GDPR and other EU regulations in content strategies	Essential for businesses operating in the EU capital
International Reach	Assessing content performance across different European markets	Important for Brussels' role as an international business hub

To effectively measure ROI, Brussels-based content marketing agencies often use a combination of tools such as Google Analytics, SEMrush, Hootsuite, and custom dashboards. They typically present clients with regular reports that showcase key performance indicators (KPIs) aligned with specific business objectives.

It's worth noting that in the Brussels market, with its mix of local, national, and international businesses, agencies often need to tailor their ROI measurements to reflect the unique aspects of each client's target audience and business goals. This might include tracking metrics related to engagement with EU institutions or measuring the impact of content across different cultural contexts within Europe.

As of 2024, there's an increasing focus on attribution modeling and AI-powered analytics tools to provide more accurate and granular ROI measurements. These advanced techniques help Brussels agencies demonstrate the true value of content marketing in a competitive and sophisticated market.